Head of Media buying & Planning

 Company:
Notino, s.r.o.
 Workplace address:
Brno, CZ
 Type of employment:
Full-time work
 Required education:
Education is not important
 Required languages:
cs (Proficient), en (Proficient)

Notino is seeking a strategic and results-driven Head of Media to lead our media planning and buying function across all markets. In this high-impact role, you will be responsible for optimizing media investments to support brand growth and directly drive marketing and business KPIs. You’ll own the strategy, execution, and performance of media across online and offline channels, ensuring best-in-class buying conditions and maximum return on ad spend.

Key Responsibilities

  • Lead the development and execution of a holistic media strategy across paid channels (digital, TV, radio, OOH, print) to support both brand and performance marketing objectives.
  • Optimize media mix and budget allocation across countries and platforms to maximize efficiency, reach, and impact, based on business priorities, performance data, and market opportunities.
  • Directly support the achievement of marketing and commercial KPIs by driving efficient media investment and audience reach.
  • Secure competitive pricing and value through effective negotiation and ongoing benchmarking against industry standards.
  • Partner with local and central marketing teams to ensure campaigns are aligned with business priorities and consumer insights.
  • Oversee relationships with media agencies, partners, and platforms to ensure high-quality execution, transparency, and innovation.
  • Track, analyze, and report on media performance, using data-driven insights to guide investment decisions and continuous optimization.
  • Stay ahead of industry trends, emerging platforms, and media technologies to keep Notino’s media strategy cutting-edge.
  • Act as a thought leader internally on media strategy, educating stakeholders and elevating media excellence across the business.

Requirements

  • 7+ years of experience in media planning and buying, ideally in a regional or international context.
  • Strong understanding of both digital and traditional media channels.
  • Demonstrated success in managing large media budgets and delivering measurable business results.
  • Excellent analytical and strategic thinking skills with a data-first mindset.
  • Proven track record in securing efficient media buying conditions through negotiations or agency partnerships.
  • Strong leadership, stakeholder management, and communication skills.
  • Fluent in English and Czech language; additional European languages are a plus.

What we offer you in return:

  • You will grow with us, and we will grow with you. #NewChallenge
  • We offer flexible working hours and the possibility of working from home for an optimal work-life balance.
  • You will enjoy a comprehensive employee benefits package, including Pluxee Cafeteria – 1600 CZK per month, increasing to 2000 CZK after one year, Multisport card, and discounted rates with T-Mobile or O2.
  • Look forward to VIP prices at Notino and discounts with our partners such as Foodora, Samsung, Volkswagen, Infinit Maximus, and more.
  • We offer 25 days of vacation and 1 My Day per year.
  • You can advance your skills with platforms like Seduo or LinkedIn Learning.
  • We foster team spirit through numerous company events and team-building activities.

#onsite

About the company Notino, s.r.o.

Notino, s.r.o.

At Notino, we believe that beauty should be accessible to everybody – because beauty can empower and transform. When people feel at their most beautiful, they are more creative and confident to achieve their dreams, and they make the world beautiful in return.
We uses smart technologies to make beauty more accesible to people. Currently we operate in 28 countries, you can find more than 83 000 products on our e-shop and we are a team of more than 1700 people.
Even thought we grew big, our company culture is still free. We do not have any useless processes or directives. Are you creative and want to learn and grow? Great, we support it!
We are thrilled to show you our fabulous offices, for which we have been rewarded as the "Best offices of the year - office and the DNA of the company".
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I am interested in the position

For the purpose of the selection procedure for this position, Notino, s.r.o., Business ID: 27609057, Londýnské náměstí 881/6, Brno, Štýřice, as the controller, shall process the data you provided (or publicly obtained) in accordance with the General Data Protection Regulation (EU) 2016/679. The controller will assign the data processing to Alma Career Czechia s.r.o., ID No. 264 41 381, which will do so using its electronic systems.
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By replying to this advertisement, you provide the controller with your personal data for the purposes and the duration of the selection procedure. In connection with processing your data, you have the respective right (i) to access the data, (ii) to rectify inaccurate or to complete incomplete data, (iii) to delete the data if it is no longer needed for the purposes for which it has been collected or processed, or if it has been collected illegally, (iv) to limit the data processing in special cases, (v) to transfer the data, (vi) to object to the data processing which will therefore be terminated, unless there are serious legitimate grounds for processing which outweigh your interests, rights, and freedoms, especially if the reason is an enforcement of legal claims, and (vii) to contact The Office for Personal Data Protection and (viii) withdraw consent where the processing is based on consent. Further information on data processing by Alma Career Czechia s.r.o., Menclova 2538/2, 180 00 Praha 8, ID No. 264 41 381, is available at https://almacareer.com/gdpr.
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